Case Study: Agency GEO Service Launch
ChatGPT
Claude
Gemini
PerplexityThis case study shows how a digital marketing agency built and launched a GEO service offering.
A digital marketing agency launched GEO as a service by packaging audit, content optimization, and citation tracking into a productized offering, achieving 200%+ citation growth for clients.
Agency Profile
| Attribute | Details |
|---|---|
| Type | Digital marketing agency |
| Clients | Mid-market B2B companies |
| Team | 15 people total |
| Challenge | Clients asking about AI search |
Service Design
Tier 1: GEO Audit ($3,000)
- 50-query AI citation audit
- Technical readiness assessment
- Content gap analysis
- Prioritized recommendations
Tier 2: GEO Implementation ($5,000/month)
- Everything in audit
- Monthly content creation (5 articles)
- Schema markup implementation
- llms.txt and ai.txt setup
- Weekly citation tracking
Tier 3: Enterprise GEO ($10,000/month)
- Everything in implementation
- 15+ articles per month
- Full technical optimization
- Monthly competitive analysis
- Quarterly ROI reporting
Client Results (Average)
| Metric | Before | After (6 months) |
|---|---|---|
| AI citations | 2-5 | 15-30 |
| AI referral traffic | <200/month | 800-2,000/month |
| Cited platforms | 0-1 | 3-4 |
Related Articles
- GEO Budget Planning — Pricing reference
- GEO Team Structure — Team building
- GEO Roadmap Template — Implementation plan
Related Articles
guide
GEO Budget Planning: Resource Allocation
How to plan and allocate budget for GEO initiatives, including team resources, tools, and content investment.
template
GEO Roadmap Template: 90-Day Plan
A 90-day GEO implementation roadmap with weekly milestones for content, technical, and measurement workstreams.
guide
GEO Team Structure: Roles and Responsibilities
How to structure a GEO team with defined roles for content, technical, strategy, and measurement.